Forboding: July 2015, warmest July on record!!

How many still do not accept the evidential truth of global warming?

Why the truth-distortion in the first place?  Meaning, why has there been such an effort to deny and counter the scientific evidence of global warming?  Answer: money and business.

There is a real potential for loss of money.  Major investments in certain industries and businesses stand to lose much—if and when we ALL finally agree that our present lifestyle (of exploiting and consuming the earth’s natural resources without check) is doing real damage to the earth.  We’re talking about damage to the earth’s ability to properly sustain life.  Such admittance would call for major change in the way we use our natural resources and of course the way we live.

Here’s a simple truth: What is good for the earth, in the long run, is always good for business—always!  What is bad for the earth, in the long run, is always bad for business.  The problematic phrase is, “in the long run.”  It is a matter of time and timing.  Businesses and people don’t like to wait.  We want immediate and instantaneous gratification.  Today’s investment must turn into the next day’s profit; forget about waiting months, years, or even decades!

However, some of our most common work ethic clichés still carry the most fundamental truths that must not be ignored, such as, for example, “Haste makes waste.”  Or take for example, “Penny wise and Pound foolish”: Nitpicking to save a penny on small items while wasting big bucks (the English Pound Sterling) on huge pricy items.  That’s how we are treating the earth.  We are so interested in seeing immediate profits and savings now that we have become willfully foolish about the potential major losses we are causing later-generations down the road (or perhaps present generations here and now).  We continue to exploit the earth in the here and now and turn a blind eye to its long-term effect on earth’s future.  It is, in short, a very poor investment strategy.  As I’ve already mentioned in many other blog entries, fracking is just one fine example of this type of willful short-sighted approach that in the long-term is damaging earth’s life-sustainability factor.  That is, in terms of earth’s health and its natural resources, we are being penny wise and pound foolish.

All major industries and corporations should be thinking “green.”  Sure, it may cost us a pretty penny, at first.  Nevertheless, in the long run (in good time), going green should be profitable.  But we need to do our homework and ask serious questions like, “What is sustainable, renewable, and life-supporting?  What are we presently doing in our industries that is destructive, damaging, and unsustainable long-term?  How can we best make the transition?”

Perhaps not easily answered, these questions, yet we must answer them rightly, collectively, and honestly.  Thus far, most of us have been unwilling to bother.  Because, as always, with us humans, it won’t be until we’ve thoroughly damaged and used up our precious resources that we’ll begin to unite in a concerted effort to save and/or restore them.  Take for example our freshwater resources; we’ll finally realize that we need to put our minds together to find ways to preserve and protect our freshwater sources only when we’ve lost them; only then will we wish that we had invested in saving and preserving our freshwater resources from the beginning.